Temi Adeniyi Head of Design at Blinkist
Berlin-based designer focused on motion graphics, interactive video, web mapping services, and most recently, mobile apps.Data-Driven intuition
I’m Temi — a London-born, Berlin-based designer. Design for digital platforms has been a passion of mine since I stumbled upon Microsoft Frontpage at the wide-eyed and bushy-tailed age of 11. Since then, my work has run the gamut from emails to websites, motion graphics, to interactive video, web mapping services, and most recently, mobile apps.
These days, you can find me happily heading up the design team at Blinkist.
When I’m not designing and writing bios, I’m drinking too much coffee, trying not to eat my bodyweight in sweets and taking photos of the weird stuff I see in Berlin.
Intuition. It's a crucial ability that often helps guide us when we make design choices. But what if our intuition — the gut feeling we have when it comes to deciding whether a choice is the right one or not — can be improved by using data and research?
This talk cover how using tools like analytics and usability testing can help us to more accurately identify user problems and create proven designs that keep real people at the centre of the experience.